About FF
The FERNFUTURES difference
FERNFUTURES is a growth strategy & data analytics company based in the United Kingdom. We have developed a proprietary methodology to help you uncover the strategic initiatives of your prospects and competitors, align your value proposition, and effectively communicate differentiated value to gain Competitive Advantage and drive demand.

The growth strategy experts
We help you identify and create demand for B2B services. We enable you to understand the strategic initiatives and the Real Capabilities of your clients, prospects, competitors, and partners to align them to your Solutions and Capabilities.
FERNFUTURES has developed a proprietary methodology to help you identify strategy-led demand, effectively communicate differentiated value to your clients and prospects, make the right strategic choices and gain Competitive Advantage.
We have worked in leading companies and have advised high-profile clients in Latin America, the Middle East & Africa, Asia, the USA and Europe.
Our founders
Daniel brings an analytical, multicultural, practical and science-based approach to his engagements. He partners with ambitious and principled CEOs, senior executives, entrepreneurs, and business leaders to create data-driven, fact-based growth strategies, identify the key resources and capabilities needed to transform organisations, and develop high-performance commercial operations and world-class sales teams. His extensive international experience allows him to contextualise actionable and high-impact recommendations to a client’s culture, management style and reality.